ISHA

ISHA 2025 Winter Conference

Thank you for being a part of the International Society of Hotel Associations Winter Conference and for joining my keynote sessions: Strategic Innovation: Aligning for Shared Outcomes in Hospitality and Advocacy and Beyond the Plan: Strategic Agility & Scenario Thinking in Hospitality.

Below, you’ll find the resources and tools referenced during the sessions, along with a list of additional keynotes and workshops available for your organization and your members.

If you’re interested in exploring how we can partner to advance your strategic goals, please reach out to Jill Nickerson at jillnickerson@thepersimmongroup.com.

I hope our paths cross again soon, and I look forward to the opportunity to support you in the future.

Thank you.

— Bill Fournet, Founder and CEO, The Persimmon Group
Keynote Speaker | Executive Coach | Strategic Advisor

Resources & Tools

It’s time to turn ideas into action. Here are the frameworks, tools, and resources from my ISHA sessions—designed to support your organization and your members:

Keynote Slide Deck (PDF): Strategic Innovation: Aligning for Shared Outcomes in Hospitality

Keynote Slide Deck (PDF): Beyond the Plan: Strategic Agility & Scenario Thinking in Hospitality

PowerPlay™: Leaders Intent

PowerPlay™: The POP Principle

PowerPlay™: The Three Outcomes

COMPLETE POWERPLAY LIBRARY

Keynotes, Workshops & Training Experiences

Planning an event? Designed for leadership summits, rollouts, brand conferences, and company-wide retreats, these keynotes and workshops help organizations spark momentum, build capability, and drive outcomes that matter.

Tailored Hospitality Industry Workshop:

Coaching Conversations That Drive Performance (Without the Conflict)

Great teams don’t happen by accident — they grow from honest, fair, and caring conversations.

This workshop helps hospitality managers and supervisors build the confidence and skills to talk about performance in a clear, calm, and fair way — even when emotions run high.

Many leaders struggle with tough conversations about performance, attitude, or fairness. This session gives you tools to handle those talks with confidence, build trust with your team, and improve engagement and retention.

You’ll learn how to give feedback that motivates, hold people accountable without conflict, and make sure every employee feels treated fairly and respected.

Learning Objectives

Understand why some performance conversations turn negative — and how to keep them positive and productive.
Learn a simple process for giving feedback that is clear, respectful, and fair.
Recognize and reduce bias when assessing performance, so everyone is evaluated consistently.
Stay calm and manage emotional reactions during tough conversations.
Encourage accountability by focusing on facts and shared goals, not blame.
Build trust with your team through fairness, honesty, and follow-up.